siddharth dwivedi·Sep 13, 2022The First Thing You Should Do Before Starting a Performance Marketing CampaignHere’s a list of what you don’t need to do at the very start.
siddharth dwivedi·Dec 15, 2021The Death of Direct-Response Advertising17x ROAS. No retargeting. No funnel. This we achieved in the January 2019
siddharth dwivedi·Jan 4, 2021Embrace Luck, Read Finance, and Some Other Weird Learnings in 2020People lost their jobs, small businesses shut shop, healthcare system collapsed, sports were carried behind closed doors, and almost all…
siddharth dwivedi·Dec 30, 2019Recollecting 2010–2019: End of a decade and beginning of a newBut isn’t it how it has been year-over-year?
siddharth dwivedi·Aug 22, 2019How my social media analytics startup made $149,499 in just 14 daysAfter the end of the refund period, we had 777 reviews! (Well, they call it tacos 🌮🌮🌮🌮🌮. Yes, we’re 5-tacos rated 😀)